Week 8 EOC: My Slogan

: Font: Ceaser

: Font: Pharmacy

: Font: Throw my hands in the air


: Font: Handwriting-Draft

: Font: Lion King


: Font: Angellia Tattoo

: Font: Gaberille

 : Font: Birth of a Hero



: Font: Dear Joe Four

 : Font: Riesling

Week 8 BOC: Progression on Final Project

My idea for the final project, is to use the cosmetic brand MAC. I was absent last week, when we had to come up with the slogan and make a pitch to my teacher, however, I did email my teacher about my idea, he said "Good start!" So, if all goes well, my idea for the final project is to make a little commercial, as well as, if I have time, an advertisement as well. using the slogan, "Now you're MAC-nificiant." The way I plan on following through with this project is to get a girl, or if I can't find anyone, shoot myself in the commercial. The way I am going to do the commercial is I am going to make it seem as if the talent is going to a party. and So she is getting ready, she picks out an outfit and tosses it on her bed, then she walks to her bathroom, and you see all of her MAC make up on her vanity, you don't see her face until the very end, so when it comes to the final touch of her make up, you see a blush brush in slow motion hitting the vanity (landing) and a unfocused shot of the talent in the mirror, getting up and walking to her room, the next scene you see is her putting on her dress, then an XCU of her buckling/putting on her shoe. Then the camera zooms out (dolly's out) you see her whole outfit, she walks to the door, she turns around quickly, then you get a CU shot of her looking at the camera smiling and saying "Now you're MAC-nificiant"
The ad. idea that I has was to get a dimly background, more focused on her faced, all dolled up in MAC product, either smiling, or doing a seductive look with the slogan to the right side of her face and the logo on the bottom right corner.

Week 6 EOC: Chim Chim Cheree

"There's Tufsyn, and Retsyn, and Acrylan too, And Marfac and Melmac and what else is new? There's Orlon and Korlan, and there's Accutron, And Teflon, and Ban-Lon, and so on and on"

Allan was referring to the rubber of a car tire. How you can't get any better tires then the ones at Good Year there was a video for this advertisement, it explained a little more, about why Good Year Tires were the best tired to have assembled on your car.

      " There's Orlon and Korlan, and there's Accutron, And Teflon,      and Ban-Lon, and so on and on. These wonderful words spin around in my brain; Each one is a mystery I cannot explain."  

Allan was referring to the time of a watch, being able to look at a little screen, but not know what is behind all of the magic. Being able to figure out all of the little neat nik naks within a watch, is something that is wonderful and really does make words spin around your brain.

Week 5 EOC: Superbowl ADs

"it’s one of the best ads we’ve seen from them in years"  http://www.superbowl-commercials.org/23331.html The nature of the brand is to capture the essence of the group of people who love to have Budweiser for a drink. Now, if you didn't know that the horse that was used in the was a Clydesdale horse, which is the branded horse for Budweiser. If you do a little research about the company you would know that in 1876 Anheuser-Busch InBew. was introduced by Adolphus Busch, and they have became one of the highest selling beers in the United States.  The goals for Budweiser is to capture their audiences by so much more then sight and smell. "We didn’t so much care about that part, but we love those horses nonetheless!"  http://www.superbowl-commercials.org/23331.html and with this advertisement, I realized that they captured my attention. . . emotionally. . . and its very difficult for advertisements to catch you emotionally, because we don't expect, and if you expect something to happen to you and it happens, you are hooked to whatever that thing is, and I never expected a beer company to capture my heart in an emotional stage. I feel the target audience is from ages of 21- 65, as well as mothers {well with this commercial, anyways.} "According to its Twitter feed, more than 60,000 names were suggested on the #Clydesdales hashtag on Twitter." http://www.mlive.com/entertainment/index.ssf/2013/02/super_bowl_2013_commercials_bu_1.html

Week 4 EOC: Women Advertising

This picture, is all over the place, Whoever made this advertisement, did they really think about what they were going to show? A pregnant woman, with a beer in her hand. This advertisement will just show young girls who are pregnant that it is okay to be consuming alcohol when they are caring a baby.  I understand that beer advertisements and commercials aren't always the best, but do they really have to use such a irresponsible, unethical proposal for this beer advertisement. They could've done this without the pregnancy, just have a really pretty girl or even two of them hold a glass of this kind of alcohol.



 REALLY? This is the perfect advertisement to discuss perverted old men. They used a little girls innocence to describe something that will make you sexy, they could've came up with something better, something more appropriate. All they had to think about is if this was their child how would they feel. I don't think they would want their child to be known as "sexy" at such a young age and do a provocative stare just to promote something that is more for women. They could've just gotten an older woman made her skin look soft, holding a teddy bear, and this advertisement would have been so much better and less discriminating.